Zoom Media Acquires Gym TV
Business Wire, Nov 03, 2009
LONDON — Zoom Media Corp and its subsidiary, ClubCom International Limited,
a leading provider of digital out-of-home media in Health & Fitness
venues in the UK and around the world, announced today its acquisition
of Gym Screen Media (Gym TV), a 160 venue digital channel located in
high-end fitness centers across the UK, including David Lloyd, Virgin
Active and Total Fitness. Terms of the private transaction were not
disclosed.
The acquisition, Zooms fourth in just over a year in the digital
fitness space worldwide, expands Zooms network of fitness facilities to
over 650 digital venues schwinn 430 elliptical trainer across the UK and over 2,200 across the globe
and makes Zoom the clear worldwide leader in this category. Digital
media is a dramatic game changer and we believe this is the ideal time
to invest in offering our advertisers, as well as our venue partners
more solutions to address their respective challenges, said Franois de
Gasp Beaubien, Chairman & CEO of Zoom Media.
We are thrilled to acquire one of the leading providers of
customised digital media for the UK fitness industry, said Dennis
Roche, President of Zoom Media. Amalgamating the Gym TV
network with our own will allow us to offer critical mass of the gym
audience for advertisers seeking to reach fitness members across the UK
market.
The deal follows Zooms announcement, just six weeks ago, that it
launched a dedicated national sales force in the UK. The
Gym TV estate will enable Zoomto offer even more targeting capabilities
for our advertisers and will increase our audience to over
20 million monthly impacts, affirmed Jill Lee, Sales Director, Zoom
Media UK.
In addition to the UK, Zoom currently operates the largest fitness
digital media network in both the US and Canada, with almost 2,000
venues between the two countries, and has established itself as the
largest and fastest growing provider of those services through a series
of acquisitions and new partner agreements over the last 12 months.
Zoom raised $30MM from ABS Capital Partners in March 2009, to fund
continued expansion around the world.
About Zoom Media: Zoom Media & Marketing
operates indoor content and advertising networks in over 10,000 venues
including fitness centers, indoor soccer facilities, bowling centers,
family entertainment centers, restaurants and nightclubs that reach
active consumers. Zoom also has an in-house event marketing and
promotion department that constructs custom media placements and
marketing programs. With over 25,000 digital screens and over 55,000
billboards, Zoom reaches over 100 million monthly viewers. Zoom
Media & Marketing is a brand name of Zoom Media Corp. www.zoommedia.com
A division of Zoom Media Corp since Sept 2008, ClubCom is the
leading provider of digital media networks for the fitness industry
across the United States, Canada, the United Kingdom, Germany, Japan and
Australia. Operating in over 2,200 establishments, ClubCom
manages privately branded media networks for many of the worlds leading
health club organisations. www.clubcom.com
About Gym Screen Media: Gym Screen Media produce and
deliver a range of in club TV channels to the UK health club market.
Formed through the amalgamation of Gym TV – that provides a Music
and lifestyle TV service and Screen Media – that offers
interactive information channels, Gym Screenmedia is an in-club digital
screen service that offers a mix of purpose designed entertainment and
communications screens reaching UK fitness members
Nov 4, 2009
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